We hear a lot at the moment about the death of the high street, but it’s not all doom and gloom: my local hardware store (in a rundown part of town) is thriving, in fact, for me, a trip into town isn’t complete without popping into Mountfords. It’s not the wide range of products stocked […]
The death of the High St according to Mountfords Read More »
Slow. Why is this often seen as a bad thing? Why is it surrounded by negativity? And why is fast viewed so positively? Perhaps if we sub-titled slow-selling as ‘a sales process that actually works’ and ‘fast selling’ as ‘frenetically wasting the marketing budget for very little real return’ then the ‘normal’ sales approach of
Good butchers are a rare breed nowadays, but the best that I know of is situated in a small side street, in a small town in northern Cumbria. Famed for their homemade pies they also make a fantastic proper Cumberland sausage. Their product offering is outstanding, but they match this with their customer service, never
Slow Selling a Cumberland Sausage Read More »
By Brendan Donnelly What a pleasing experience I’ve just had at my local SHELL garage. The normal pandemonium of finding a pump free that sells the right fuel for my van (diesel, not diesel plus and definitely not unleaded ) then pumping most of it into the van whilst still leaving enough to go onto
Shell service station at Stone, Staffs: a great example of \’Slow Selling\’ Read More »
Perhaps anyone selling anything in any profession, in order to be called a ‘professional’, ought to swear ‘The Slow Sellers Oath’ and be proud to stick to it. Indeed, we teach this oath as a key part of the ‘Slow Selling’ process, and it is the main ingredient of membership of the ‘Slow Sellers Association’.
The Slow Seller\’s Oath Read More »
Start talking about ‘slow selling’ and the ideas we put forward to your colleagues and customers: guage their reaction to the ideas and, if positive move on to step 2
How to get involved and join the \’Slow Selling\’ movement. Read More »
